CC Magazine wins three CASE awards
CC Magazine, 糖心TV鈥檚 flagship publication, has won three 2018 Circle of Excellence awards from the Council for Advancement and Support of Education.
This international awards program honors outstanding work in advancement services, alumni relations, communications, fundraising and marketing at colleges, universities, independent schools and affiliated nonprofits.
Two CC Magazine covers were honored with design awards. 鈥淏irth of the Cool,鈥� the cover of the Summer 2017 issue, earned the gold award, while 鈥淭he Dance,鈥� the Winter 2017 cover, was honored with a silver award.
For its Fall 2016 redesign, CC Magazine was awarded silver in the Magazine Publishing Improvement category.
鈥淭his is a significant accomplishment, and I鈥檓 proud of the work done by our editor, our designers, our writers, our photographers and so many others to tell the story of this great institution through its alumni, faculty, students, staff and parents,鈥� said Vice President for Communications Pamela Dumas Serfes.
鈥淚t鈥檚 an honor to receive national recognition for this important publication.鈥�
CC Magazine covers a diverse range of stories which profile the human condition as seen through the members of the College community. It reports on the intellectual, cultural and social life on campus, as well as the impact of alumni in business, politics, art, education and social justice around the world.
鈥淐C Magazine stays relevant by covering content about the contemporary issues facing our society. It provokes, challenges, and, at times, makes our readers laugh. It triggers conversation and fosters debate,鈥� said CC Magazine Editor and Director of Content Edward Weinman. 鈥淥ur goal is to create an object our readers enjoy spending time with.鈥�
The 2016 redesign was undertaken to create a more modern and contemporary magazine that would better compete with the other media alumni and other readers consume. An expanded grid creates more white space, different fonts make the magazine more readable, and a larger trim size allows for more compelling and provocative photographs.
鈥淲ith this redesign, we really wanted to create a great magazine, not just a great alumni magazine鈥攁 publication that would stand out from other alumni magazines, and not look out of place on a news stand,鈥� said Art Director Ben Parent.
In their report, the CASE judges said the layout and design changes make the already impressive content even more inviting and intriguing.
鈥淸The] new focus on beautiful artsy covers isn鈥檛 just a ruse to get you into the magazine; page after page, you鈥檙e hooked,鈥� they wrote.
The Summer 2017 cover, features a painting of a man in a pink suit on a pink background by the late artist and emeritus professor Barkley L. Hendricks, who passed away during the production of the issue. Affectionally known as 鈥渢he pink cover,鈥� it is a fitting tribute to Hendricks, whose work gave voice to black Americans and black American culture. The cover was also recognized in the fall issue of Pages Magazine as the 鈥淐ool Cover鈥�.
features a striking photograph of a visiting artist, dancer Ya鈥檃ra Moses, taken by photographer Lois Greenfield, who is well known for her unique approach to photographing the human form in motion.
